Friday, February 18, 2011

Bon Chic, Bon Genre...aka BCBG

by Samsara

Simply put, BCBG is by far one of my favorite labels! The Max Azaria label -designed by husband and wife team Max and Lubov Azria- creates fine garments, made with outstanding fabrics and detail. Yes, indeed a bit subdued and minimal. But this allows to mix and match, layer and accessorize. The tailoring is very sharp and elegant. The accessories are always fun and fashion forward, and the footwear, a fusion of trendy designs and high quality materials. I know women who swear by only wearing BCBG shoes.  Daniel Dykes, coauthor for Fashionising.com refers to MaxAzria’s 2011 fall collection as:
 “ A collection whose fabrics are spun in greys, blacks and olives. Detailed yes, layered yes, but overt no.”  I never would have labeled BCBG past seasons as “overt”, figure hugging lines are not necessarily “overt”.  I find most collections to be very feminine and polished.



 BCBG Max Azria’s fall 2011 catwalk displayed longer hemlines, overall flowing and loose garments, lots of turtlenecks, piping and slim belts. Some name this trend 70s sophisticated glamour; remember the high waist wide leg pants and the tunics or maxi dresses?  But...is more fabric equivalent to sophistication when it comes to fashion? The 70s were also known for its Bohemian trends!  Quite honestly, I’m just glad the block bandage dress is finally out. If that means Boho is back, so be it.
Yet sophistication is a key word when it comes to BCBG. I never regretted a single purchase, and if you order online, your pieces come in boxes or garment bags, depending on the items, which makes all us fashion enthusiasts feel special.
  Hence…good style, good attitude, as the French say: Bon Chic, Bon Genre. 

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